Backlink
tool
helps
you
discover
and
analyze
the
quality
and
quantity
of
backlinks
pointing
to
your
website.
It
improves
SEO
by
identifying
high-quality
backlinks,
monitoring
competitors,
and
managing
your
site’s
backlink
profile.
A
backlink
tool
helps
in
creating
an
SEO
strategy
by
identifying
high-quality
backlinks
from
authoritative
sites
to
enhance
search
engine
rankings.
It
examines
competitors’
backlink
profiles
to
discover
link-building
opportunities
and
monitors
backlink
performance
to
ensure
continuous
improvement
in
search
engine
rankings.
Geekflare
has
researched
and
compiled
a
list
of
the
best
backlink
tools
based
on
key
features
such
as
backlink
quality
analysis,
link
indexing
speed,
user
interface,
historical
data
tracking,
integration
options,
pricing,
and
customer
support.
-
Semrush
–
Best
for
Comprehensive
Analysis -
Sitechecker
–
Best
for
Affordability -
SE
Ranking
–
Best
for
Small
Business -
SEO
SpyGlass
–
Best
for
In-depth
Audits -
Ahrefs
Site
Explorer
–
Best
for
Massive
Index -
Moz
Link
Explorer
–
Best
for
Link-Building -
Majestic
–
Best
for
Historical
Data -
Nightwatch
–
Best
for
Enterprise -
LinkMiner
–
Best
for
Finding
Opportunities -
SpyFu
–
Best
for
Competitor
Analysis -
The
Hoth
–
Best
for
Free
Basic
Backlink
Analysis -
SerpStat
–
Best
for
SEO
Agency -
Show
less
You
can
trust
Geekflare
Imagine
the
satisfaction
of
finding
just
what
you
needed.
We
understand
that
feeling,
too,
so
we
go
to
great
lengths
to
evaluate
freemium,
subscribe
to
the
premium
plan
if
required,
have
a
cup
of
coffee,
and
test
the
products
to
provide
unbiased
reviews!
While
we
may
earn
affiliate
commissions,
our
primary
focus
remains
steadfast:
delivering
unbiased
editorial
insights,
and
in-depth
reviews.
See
how
we
test.
-
Core
FunctionalitiesDeep
Link
&
Competitor
Analysis,
Position
Tracking -
Integration
OptionsLooker
Studio,
Google
Analytics,
Google
Search
Console
Semrush
Backlink
Analytics
is
a
renowned
SEO
tool
offering
comprehensive
backlink
analysis.
It
checks
inbound
links,
linking
domains,
subdomains,
URLs,
and
their
categories.
You
can
examine
single
URLs,
domains,
and
anchors
and
analyze
a
referring
domain’s
authority
and
location.
It
assesses
your
backlink
profile
and
provides
a
toxicity
score
with
details
on
toxic
markers
and
backlink
metrics.
Semrush
Backlink
Analytics
offers
a
backlink
gap
feature
for
comparing
up
to
five
domains,
identifying
common
referring
domains,
and
suggesting
opportunities
to
fill
the
gap.
After
the
analysis,
use
Semrush’s
link-building
tool
to
find
backlink
prospects,
conduct
outreach
campaigns,
and
monitor
new
links.
-
Monitor
backlink
profiles
of
any
domain
in
real
time. -
Offers
competitive
analysis
that
compares
competitors’
backlink
profiles -
Discover
new
and
lost
backlinks
over
time. -
Provide
detailed
backlink
analysis,
including
anchor
texts,
referring
domains,
and
link
types.
-
Powerful
backlink
crawler
with
a
database
of
over
43
trillion
backlinks -
Identify
toxic
backlinks
to
maintain
a
healthy
link
profile. -
Supports
in-depth
historical
data
for
trend
analysis.
-
Requires
a
subscription,
which
may
be
costly
for
small
businesses. -
Inaccurate
position
tracking
Semrush
Pricing
Plan |
Monthly Pricing |
Offering |
---|---|---|
Pro | $117.33 |
Referring domains, Backlink audits, Competitor analysis, keyword research |
Guru | $208.33 |
Link building, Bulk analysis, Position tracking, Multi-location and device tracking, Looker Studio integration |
Business | $416.66 |
API access, Share of Voice, Content marketing tools, PLA analytics, 5,000 keywords to track |
-
Core
FunctionalitiesBacklink
monitoring,
Competitor
Insights
White
Labelling -
Integration
OptionsLooker
Studio,
Google
Analytics,
Google
Search
Console
(GSC)
Sitechecker
Pro
imports
and
consolidates
backlinks
from
GSC,
Ahrefs,
and
other
sources,
offering
a
holistic
view
of
your
link
profile.
It
detects
non-indexable
links,
recovers
lost
backlinks,
and
provides
detailed
analytics
on
anchor
texts
and
link
distribution
across
your
pages.
Sitechecker
offers
crucial
metrics
during
backlink
analysis,
including
donor,
acceptor
URL,
anchor,
on-page
status,
index
status,
and
cache
status.
The
404
link
checker
helps
identify
dead
links
on
your
website
or
blog.
With
150
free
link
checks,
it
offers
an
affordable
solution
for
maintaining
link
health.
The
“Suggested
Backlinks”
feature
allows
you
to
research
your
domain,
select
manual
backlinks,
and
track
them
regularly.
Notifications
are
delivered
if
pages
with
inbound
links
are
deleted,
enabling
you
to
take
immediate
action.
-
Generates
backlinks
from
up
to
17
trusted
domains -
In-depth
site
audits
and
rank-tracking
capabilities -
Analyze
the
landing
pages
that
are
leading
through
backlinks -
Export
backlink
reports
for
further
analysis
and
reporting.
-
Simplifies
backlink
analysis
with
an
intuitive
and
user-friendly
interface. -
Offers
good
customer
support -
Provides
actionable
insights
to
improve
SEO
strategies
based
on
backlink
data
Plan |
Monthly Pricing |
Offering |
---|---|---|
Basic | $41 |
Unlimited site recrawls, 200 credits, Broken internal links |
Standard | $166 |
Monitors 10,000 pages, 2,000 keywords, Looker Studio integration. |
Premium | $333 |
Run site audit with webhook, Bulk URL Checker, Run site audit via webhook, White label |
-
Core
FunctionalitiesBacklink
Monitoring,
Website
Audit,
Backlink
Gap
Analyzer -
Integration
OptionsLooker
Studio,
Matomo
Analytics,
Google
Analytics,
GSC
SE
Ranking
monitors
your
backlinks
and
alerts
you
if
a
link
is
lost
or
de-indexed,
including
the
last
time
it
was
seen.
It
indicates
whether
the
link
is
placed
in
text
or
an
image,
providing
a
clearer
understanding
of
your
backlink
profile.
The
Pages
Report
feature
offers
comprehensive
SEO
data,
highlighting
the
pages
that
receive
the
most
backlinks
and
those
with
link
potential.
SE
Ranking
allows
you
to
disavow
bad
links
and
create
files
to
submit
directly
to
Google.
You
can
view
detailed
metrics
such
as
Domain
Trust,
Page
Trust,
and
Toxicity
score
to
analyze
the
percentage
of
low-quality
links.
With
their
top-tier
plan,
you
can
analyze
300
domains
per
day
and
monitor
90,000
backlinks,
making
it
an
excellent
choice
for
small
businesses.
Each
plan
is
available
at
a
20%
discount
if
paid
annually,
offering
significant
savings.
-
Receive
notifications
about
new
and
lost
backlinks. -
Detailed
domain
and
page
trust
scores -
Analyze
anchor
texts
to
understand
linking
strategies. -
Visualize
backlink
data
with
intuitive
charts
and
graphs.
-
Provides
detailed
reports
and
insights
for
optimization. -
Allows
tracking
of
competitors’
backlink
strategies. -
Provides
accurate
data
on
backlink
quality
and
potential
toxic
links.
Plan |
Monthly Pricing |
Offering |
---|---|---|
Essential | $52 |
Suitable for individuals, includes basic SEO tools for keyword tracking, and Backlink Checker & Monitor |
Pro | $95.2 |
30,000 backlinks monitored per account, 100 Domains for backlink analysis per day, Looker Studio integration |
Business | $207.2 |
Dedicated Customer Support, Team Training, Historical data (all time), Data Insights, Integration with Social Media, API |
-
Core
FunctionalitiesBulk
Backlink
&
Profile
Analysis,
Link
Prospecting
&
Outreach -
Integration
OptionsGoogle
Analytics,
Google
Search
Console
SEO
SpyGlass,
a
powerful
backlink
checker
from
SEO
PowerSuite,
reveals
vital
details
about
your
backlinks,
including
link
type,
anchor
texts,
and
nofollow/dofollow
attributes.
The
competitor
backlink
checker
analyzes
your
competitor’s
backlinks,
identifies
who’s
linking
to
them,
and
highlights
the
pages
with
the
most
links.
It
provides
historical
data
to
identify
trends
and
understand
strategies
that
benefit
your
business.
SEO
SpyGlass
can
compare
your
backlinks
with
up
to
five
competitors
simultaneously,
generate
white-label
reports
in
PDF
and
HTML
formats,
and
use
the
task
scheduler
to
automate
routine
link
checks
and
updates.
SEO
SpyGlass
allows
you
to
gather
backlinks
from
multiple
sources,
including
Google
Analytics
and
Google
Search
Console,
using
CSV
files.
By
combining
backlink
databases,
you
can
uncover
unindexed
links
and
notify
Google
promptly.
-
Analyze
backlink
profiles
for
up
to
5
competitors. -
Integrate
with
Google
Analytics
and
Google
Search
Console. -
Monitor
backlink
gaps
and
link
profile
growth. -
Explore
potential
link
prospects
for
your
site
-
Generate
customizable
and
white-label
reports. -
Offers
bulk
keyword
tracking
and
detailed
competitor
analysis -
Customize
backlink
reports
with
white-labeling
options.
-
Core
FunctionalitiesBacklink
Explorer,
Research
Competitor
Backlinks,
Batch
Analysis -
Integration
OptionsLooker
Studio,
Google
Analytics,
GSC,
Third
Party
Tools
Ahrefs
Site
Explorer
offers
one
of
the
fastest
and
largest
backlink
indexes
worldwide,
featuring
over
14
trillion
live
backlinks
and
more
than
seven
years
of
historical
data.
It
provides
essential
SEO
metrics,
including
Domain
Rating
(DR),
URL
Rating
(UR),
linked
domains,
and
external
links.
For
extensive
backlink
checks,
the
Bulk
Analysis
feature
can
scan
up
to
200
individual
URLs
and
generate
detailed
reports.
Ahrefs
also
offers
a
report
on
targeted
broken
outbound
links,
including
a
full
breakdown
of
outbound
linking
anchor
text
in
the
Anchors
report.
It
can
reveal
your
competitors’
organic
keywords,
backlink
strategies,
and
PPC
tactics.
Ahrefs
performs
detailed
site
audits
to
identify
SEO
issues
on
your
website,
and
the
backlink
index
is
updated
with
fresh
data
every
15
minutes.
-
Explore
content
gaps
and
opportunities
to
improve
your
SEO
strategy. -
Identify
top
content
based
on
social
shares,
organic
traffic,
and
backlinks. -
Track
keyword
rankings
for
any
website
in
over
170
countries. -
Uncover
organic
search
traffic
insights,
including
top-performing
pages
and
content.
-
Offer
detailed
organic
search
traffic
insights
for
competitive
analysis. -
Includes
extensive
keyword
research
capabilities. -
Supports
in-depth
competitor
analysis
for
strategic
planning.
Plan |
Pricing |
Offering |
---|---|---|
Lite | $129 |
500 credits/user/ mo, 6 months of history |
Standard | $249 |
Performance trends, Batch analysis, Linking authors |
Advanced | $449 |
Competitive Analysis, Outgoing link explorer, Rank tracker |
-
Core
FunctionalitiesBacklink
Analysis,
Link
building,
Domain
Authority
Tracking -
Integration
OptionsLooker
Studio,
Google
Analytics,
GSC
Moz,
founded
in
2004
as
a
blog
and
online
community,
has
evolved
into
an
all-in-one
SEO
software.
It
provides
metrics
such
as
Domain
Authority
(DA),
Page
Authority
(PA),
Spam
Score,
and
complete
link
counts
to
any
site,
giving
you
a
clear
picture
of
your
backlink
performance.
Moz
Link
Explorer
allows
you
to
explore
over
40
trillion
links,
offering
a
detailed
view
of
your
site’s
inbound
links,
linking
domains,
and
anchor
text
used
in
these
links.
Moz
Link
Explorer
includes
link
tracking
lists
and
alerts.
You
can
create
lists
to
monitor
specific
links
or
domains
and
receive
alerts
when
new
links
are
discovered,
or
existing
links
are
lost.
It
can
also
regulate
spam
links
pointing
to
your
site,
significantly
enhancing
the
quality
of
your
links.
-
10
free
queries
every
month -
Compare
backlink
profiles
of
up
to
four
competitors
simultaneously. -
Discover
new
and
lost
links
to
monitor
your
link-building
progress. -
Analyze
link
metrics
such
as
Domain
Authority,
Page
Authority,
and
Spam
Score. -
Allows
you
to
dissect
and
compare
competitors’
link-building
strategies
-
Access
to
valuable
metrics
like
domain
authority
and
keyword
volume -
Customizable
reporting
options -
Includes
advanced
filtering
options
for
refined
search
results.
-
Limit
free
usage,
making
it
less
accessible
for
small-scale
users. -
No
support
for
other
third-party
tools
and
platforms
-
Core
FunctionalitiesBacklink
analysis,
link
investigation,
Author
Explorer -
Integration
OptionsGoogle
Analytics,
GSC,
Third
Party
Tools
Majestic’s
SEO
toolset
provides
deep
insights
into
backlink
profiles
by
tracking
new,
lost,
and
broken
links.
Its
Referring
Domains
feature
assesses
the
impact
and
quality
of
backlinks
using
metrics
like
Trust
Flow
and
Citation
Flow.
Majestic’s
Topical
Trust
Flow
scans
over
800
pools
of
sites
that
are
identified
and
classified.
The
algorithm
then
follows
outbound
links
from
these
pages,
passing
along
a
strength
signal
and
classification
by
topic.
Majestic’s
Link
Context
and
Link
Graph
visually
map
out
link
placement
and
network
to
identify
spammy
links
and
strategize
link
building.
Its
Chrome
App
provides
limited
backlink
data
for
free,
including
link
profile
charts
and
link
counts
for
URLs,
subdomains,
and
root
levels.
For
more
advanced
needs,
Majestic
offers
an
API
that
enables
the
integration
of
its
backlink
data
into
custom
applications.
You
can
generate
and
manage
multiple
API
keys,
ensuring
secure
access
to
the
data.
-
Analyze
backlinks
with
detailed
metrics
such
as
Citation
Flow
and
Trust
Flow -
Compare
multiple
websites
with
the
Clique
Hunter
tool. -
Identify
link-building
opportunities
with
Majestic’s
Keyword
Checker. -
Visually
compare
the
backlink
profiles
of
two
domains
to
highlight
strengths
and
weaknesses. -
Evaluate
anchor
text
distribution
and
link
influence
-
Visualizes
link
data
with
user-friendly
charts
and
graphs. -
Offers
API
access
and
Chrome
extension -
Supports
bulk
backlink
checking
for
efficient
data
processing. -
Provides
historical
data
for
tracking
link-building
progress
-
Limited
keyword
tracking
and
rank
monitoring
features. -
Doesn’t
integrate
with
Google
Analytics -
May
have
a
steep
learning
curve
for
new
users.
Plan |
Monthly Pricing |
Offering |
---|---|---|
Lite | $41.67 |
Suitable for light users, includes access to Fresh Index, Site Explorer, Trust Flow, Citation Flow |
Pro | $83.33 |
Access to the Historic Index, Raw Data Exports, and Custom Reports |
API | $333.33 |
API access, Compare Sites, Flow Metric History, Clique Hunter, Backlink History, Search Explorer, Share Campaigns |
Nightwatch
is
an
AI-powered
SEO
rank-tracking
tool
that
regularly
updates
newly
discovered
and
lost
backlinks
through
its
smart
notifications
feature.
It
uses
its
crawlers
and
multiple
external
sources
to
deliver
accurate
and
up-to-date
information
on
all
backlinks
that
could
affect
your
rankings.
Nightwatch
aggregating
and
segmentation
features
allow
you
to
filter
backlinks
by
their
characteristics
and
monitor
trends
on
specific
high-quality
backlinks
pointing
to
a
subpage.
Nightwatch’s
backlink
portfolio
summarizes
different
segments
acquired
over
time,
offering
insights
into
their
quality,
domain,
follow/no-follow
attributes,
and
spam
status.
You
can
easily
import
backlinks
both
automatically
and
manually.
Nightwatch
provides
precise
rank
tracking
for
search
engines
such
as
Google,
Bing,
and
DuckDuckGo,
making
it
an
excellent
choice
for
enterprises.
It
can
track
millions
of
keywords
across
multiple
locations
worldwide,
down
to
the
zip
code
level,
with
daily
updates.
-
White-label
reports
for
customization. -
Integrate
and
generate
reports
with
Google
Analytics
and
Search
Console. -
Create
segments
for
subfolders,
keyword
intent,
location,
and
desktop/mobile. -
Access
FAQs/Forum,
Knowledge
Base,
and
Phone
Support
for
assistance.
-
Offers
hyper-local
geo-tracking
features -
Create
custom
segments
for
detailed
trend
analysis. -
Provides
integration
with
various
third-party
tools
like
Google
Analytics
and
Google
Search
Console.
-
No
live
support
LinkMiner
by
Mangools
offers
a
comprehensive
backlink
analysis
with
access
to
over
9.5
trillion
backlinks
from
Majestic’s
fresh
and
historic
index.
Enter
your
competitor’s
domain,
and
LinkMiner
will
analyze
the
URL,
categorizing
backlinks
into
the
blog,
Q&A,
RSS
feed,
or
forum.
It
features
on-click
and
advanced
filters,
link
strength,
and
a
website
preview,
aiding
in
identifying
genuine
link
opportunities.
Save
relevant
backlinks
in
your
“Favorites
list”
for
future
reference.
LinkMiner
includes
advanced
backlink
analysis
features
with
data
sources
like
“All,”
“New,”
and
“Lost,”
each
aiding
in
identifying
different
links.
It
previews
generated
links
by
highlighting
the
anchor
text
for
quicker
analysis.
For
deeper
insights,
utilize
its
SERPChecker
to
obtain
detailed
SEO
insights
based
on
over
45
metrics.
-
Find
backlinks
from
categories
such
as
blog,
Q&A,
RSS
feed
or
forum -
Easily
preview
the
referring
website
and
locate
the
anchor
placement
with
just
one
click -
Monitor
competitor
backlinks
to
identify
potential
link-building
opportunities
-
Enable
backlink
analysis
directly
from
the
browser
extension
for
quick
insights. -
Allow
detailed
backlink
filtering
and
categorization
for
efficient
analysis. -
Analyze
backlinks
with
detailed
metrics
such
as
Citation
Flow
and
Trust
Flow
Plan |
Monthly Pricing |
Offering |
---|---|---|
Basic | $29.9 |
100,000 Backlink rows, 200 Tracked keywords daily |
Premium | $44.9 |
Unlimited keyword suggestions, 70 SERP lookups daily |
Agency | $89 |
Unlimited tracked domains, Unlimited Competitor keywords / search |
SpyFu
can
identify
inbound
links
from
a
domain
and
filter
them
by
specific
keywords.
Its
backlink
builder
eliminates
duplicates
and
junk
links,
displaying
only
valuable
links.
It
allows
you
to
target
common
links
acquired
by
your
competitors
and
trust
the
type
of
pages
you
pursue,
such
as
blogs
and
forums.
Users
can
thoroughly
analyze
competitors’
strategies
with
detailed
information
on
keyword
rankings,
SEO
and
PPC
tactics,
and
backlink
strategies.
SpyFu
offers
insights
into
targeted
keywords,
advertising
history,
and
overall
search
rankings.
Users
can
generate
customized
reports
with
options
to
export
to
PDF
and
access
the
API
for
more
extensive
data
integration.
SpyFu
reveals
various
competitors’
digital
marketing
strategies
for
a
competitive
edge,
which
is
crucial
for
refining
your
strategy
to
stay
ahead.
-
30-day
money-back
guarantee -
Monitor
backlink
activities
and
get
alerts
for
new
backlinks. -
Filter
backlinks
by
type,
such
as
.edu,
.gov,
and
others. -
Export
backlink
data
for
in-depth
analysis
and
reporting. -
Provides
backlink-related
data
like
domain
strength,
organic
clicks,
related
keywords,
etc.
-
Offers
competitive
analysis
along
with
a
history
traffic
tool -
Supports
fetching
backlink
data
from
any
domain -
Display
anchor
text
and
link
attributes
for
detailed
backlink
insights.
SpyFu
Pricing
Plan |
Monthly Pricing |
Offering |
---|---|---|
Basic | $8 |
Includes 10,000 backlink searches, unlimited data exports, and domain overview reports |
Professional | $37 |
API access with unlimited backlink searches, Unlimited domain overview PDFs, 10+ years of historical data, 15k weekly tracked keyword rankings |
-
Core
FunctionalitiesBacklink
Analysis,
Link
Building -
Integration
OptionsSemrush,
Google
Analytics,
GSC
The
HOTH’s
Backlink
Checker
utilizes
SEMrush
to
generate
extensive
external
backlinks
and
their
types.
Simply
input
a
domain
to
receive
a
thorough
backlink
report.
It
is
free
and
provides
detailed
data
on
anchor
texts
and
backlink
quality.
You
gain
insights
into
the
total
number
of
backlinks,
referring
domains,
and
the
proportion
of
do-follow
links.
Specific
details
like
anchor
text
and
the
strength
of
each
link
are
also
accessible.
HOTH
Guest
Post
enhances
your
site’s
reach
with
done-for-you
link
outreach
services.
Their
team
writes
content
featuring
your
link
and
publishes
it
across
blogs
and
websites.
Additionally,
a
14-day
free
trial
of
SEMrush
Pro
is
available
to
explore
other
SEO
tools.
For
pricing,
HOTH
offers
the
backlink
checker
tool
as
a
free
service.
-
Analyze
link
profiles
and
compare
them
to
your
competitors. -
Enter
and
find
data
for
10
domains
simultaneously. -
Scan
websites
for
over
50
SEO
signals. -
Discover
information
such
as
keywords,
cost-per-click,
search
volume,
etc.,
using
a
targeted
URL.
-
Offers
a
user-friendly
interface,
making
it
accessible
to
beginners -
Includes
features
like
anchor
text
distribution
and
link
quality
assessment -
Enables
quick
identification
of
toxic
backlinks
for
removal
or
disavowal.
-
Has
occasional
delays
in
updating
backlink
data -
Lacks
real-time
updates,
which
might
lead
to
outdated
backlink
data
-
Core
FunctionalitiesBacklink
Analysis,
Check Backlink
Anchors,
Domain
Batch
Analysis -
Integration
OptionsGoogle
Analytics,
GSC,
Third
Party
Tools
Serpstat’s
backlink
analysis
tool
provides
detailed
insights
into
your
site’s
backlink
profile,
including
the
number
of
backlinks,
linking
domains,
and
overall
domain
rank.
It
also
identifies
new
link-building
opportunities,
monitors
newly
gained
and
lost
backlinks,
and
evaluates
the
quality
of
referring
domains.
Serpstat
categorizes
backlinks
into
various
types
and
tracks
the
performance
of
top-performing
anchor
texts.
It
spots
potentially
dangerous
backlinks
and
analyzes
competitors’
backlinks
to
select
the
best
link
donors.
You
can
analyze
numerous
potential
link
donors
and
obtain
a
list
of
18
SEO
metrics,
including
Domain
Rank,
backlink
count,
referring
domains
and
IP
addresses,
organic
traffic,
visibility,
keyword
count,
Keyword
Difficulty,
and
more.
-
Analyze
keywords
and
competitors,
showing
search
volume
and
competition
levels -
Compare
backlink
profiles
with
competitors
to
find
opportunities. -
Monitor
referring
domains
and
IP
addresses
for
comprehensive
insights. -
Evaluate
the
quality
of
backlinks
using
metrics
like
Page
Rank
and
Trust
Rank.
-
Allows
detailed
filtering
options
to
refine
backlink
analysis. -
Offers
intuitive
visualization
tools
for
backlink
data. -
Provides
comprehensive
tracking
of
backlinks
with
historical
data.
Serpstat
Pricing
Plan |
Monthy Pricing |
Monthly Pricing |
---|---|---|
Individual | $59 |
2,000 results per report for a Backlink analysis, Competitors rankings |
Team | $119 |
500 searches/day, Access to Backlinks API, Rank Tracker and Site Audit, Domain batch analysis |
Agency | $479 |
SERP crawling, External links, Referring Domains, Keyword batch analysis, White Label reports |
Here,
we
compare
the
best
backlink
tools
on
the
basis
of
pricing,
new/lost
backlink
tracking,
competitor
analysis,
and
quality
assessment.
Backlink
Tools
Monthly
Pricing
(USD)
New/Lost
Backlinks
Competitor
Analysis
Link
Quality Assessment
Semrush
$117.33
✅
✅
Advanced
Sitechecker
$41
✅
✅
Basic
SERanking
$52
✅
✅
Basic
SEO
SpyGlass
Free
✅
Limited
Basic
Ahrefs
$29
✅
✅
Advanced
Moz
Free
✅
✅
Basic
Majestic
$49.99
✅
✅
Advanced
Nightwatch
$32
✅
✅
Advanced
LinkMiner
$29.9
✅
✅
Basic
SpyFu
$8
✅
Limited
Basic
The
HOTH
Free
✅
Limited
Basic
Serpstat
$59
✅
✅
Basic
Why
are
Backlinks
so
Relevant?
Backlinks
play
a
crucial
role
in
SEO
by
serving
as
recommendations
from
one
website
to
another.
They
inform
search
engines
that
the
content
is
valuable,
which
can
improve
a
website’s
position
on
search
engine
results
pages.
High-quality
backlinks
from
trustworthy
sources
boost
a
website’s
credibility
and
reliability,
leading
to
better
organic
rankings.
Backlinks
further
drive
referral
traffic,
assisting
search
engines
in
faster
indexing
of
content.
This
process
not
only
boosts
visibility
but
also
fosters
networking
opportunities
with
other
businesses,
creating
beneficial
relationships.
Effective
backlink
strategies
are
crucial
for
improving
a
site’s
SEO
standing,
as
detailed
in
an
extensive SEO
audit.
What
are
some
link-building
strategies?
Here
are
some
practical
link-building
strategies:
-
Write
high-quality,
engaging,
and
informative
content
that
naturally
attracts
backlinks. -
Identify
broken
links
on
other
websites
that
are
relevant
to
your
content.
Contact
the
website
owner
to
report
the
broken
links
and
suggest
replacing
them
with
links
to
relevant
content
on
your
site. -
Analyze
your
competitors’
backlink
profiles
to
see
where
they
get
their
links
from.
Target
the
same
sources
to
acquire
backlinks
for
your
website. -
Use
social
media
platforms
to
promote
your
content
and
interact
with
other
users. -
Collaborate
with
influencers
in
your
niche
to
get
your
content
in
front
of
a
larger
audience,
which
can
lead
to
increased
backlink
opportunities. -
Identify
resource
pages
within
your
niche
that
link
to
valuable
content,
and
contact
them
to
suggest
adding
your
content
as
a
resource.
What
are
“White
Hat
and
Black
Hat
links”?
White
Hat
and
Black
Hat
links
distinguish
between
ethical
and
unethical
SEO
practices.
White
Hat
links
adhere
to
search
engine
guidelines
and
involve
legitimate
strategies
like
creating
top-quality
content
that
naturally
attracts
links,
participating
in
guest
blogging
on
reputable
sites,
and
engaging
meaningfully
in
online
communities.
These
methods
ensure
a
sustainable
and
positive
impact
on
your
website’s
SEO.
Conversely,
Black
Hat
links
involve
manipulative
tactics
that
aim
to
deceive
search
engines
and
may
violate
guidelines.
These
include
purchasing
backlinks,
using
link
farms,
hiding
links
within
a
site,
and
creating
deceptive
doorway
pages.
Such
tactics
can
lead
to
penalties
from
search
engines,
including
reduced
rankings
or
removal
from
search
results.
Black
Hat
strategies
are
often
linked
to
Negative
SEO,
which
targets
lowering
a
competitor’s
SEO
rankings
through
unethical
means.
Explore
More
on
SEO
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