26 Best Social Media Management Tools

Social media management tool helps businesses and marketers manage their social media presence by creating content, scheduling posts, tracking engagement metrics, monitoring brands, analyzing engagement, and monitoring social media activity across various social platforms from a single interface.

Geekflare has researched and compiled a list of the best social media management tools based on key features such as user interface, AI capabilities, collaboration, content scheduling, pricing, and analytics.

• Later Social – Best for Visual Content Planning
• SocialPilot – Best for Agencies
• Hootsuite – Best for Small Business
• Sprout Social – Best for Social Listening and Engagement
• Plann – Best for Instagram Scheduling
• Buffer – Best for Simple Social Sharing
• Hopper HQ – Best for Autopost
• Crowdfire – Best for Content Curation
• Statusbrew – Best for Social Customer Service
• Agorapulse – Best for Social Inbox Management
• Sendible – Best for Team Collaboration
• CoSchedule – Best for Marketers
• SocialBee – Best for Content Recycling
• Post Planner – Best to Find Engaging Social Content
• Tailwind – Best for Pinterest and Instagram Automation
• Zoho Social – Best for Zoho Suite Integration
• Oktopost – Best for B2B Companies
• Brandwatch – Best for Brand Monitoring
• Khoros – Best for Enterprise
• Reputation – Best for Online Reputation Management
• KeyHole – Best for Hashtag Tracking
• NapoleonCat – Best for eCommerce
• Preview – Best for Instagram Planning
• X Pro – Best for Twitter Management
• Pallyy – Best for Multi-Platform Scheduling
• PromoRepublic – Best for Local Business
• Show moreShow less

Later Social

Later Social is a popular social media scheduling platform that allows users to plan and schedule their posts on various social media platforms. It is a valuable tool for businesses and social media marketers focusing on visual content planning and engagement.

Later Social supports social media platforms such as Instagram, Facebook, LinkedIn, YouTube, TikTok, and Pinterest. You can easily bulk schedule your content for automatic posting and publish it after previewing. Its Android and iOS mobile apps allow users to manage their social media from anywhere.

Later Social Features

• Scheduling Facebook Reels, YouTube Shorts, and Instagram Stories
• Auto hashtag suggestions and search for relevant hashtags
• Offers 14-day free trial
• Crop, trim, and add filters to videos and photos before posting
• Automatically add creator attribution for any imported post
• Import from Canva into Later Media Library

Later Social Pricing

Plan	Monthly Pricing	Offering
Starter	$16.67	Limited analytics, 5 credits for AI features, Caption Writer, Multi-Profile Scheduling
Growth	$30	150 posts per social profile, Full analytics, Team and brand management tools, Hashtag Suggestions
Advanced	$53.33	Team collaboration tools, Collab tools for creators and brands, 50 credits for AI features, Unlimited posts

Try Later Social

SocialPilot

SocialPilot simplifies social media campaign planning with team collaboration, and advanced features like detailed analytics and white-label reports benefit content creators and social media agencies.

SocialPilot supports Facebook, Instagram, YouTube, LinkedIn, X, TikTok, Google Business, and Pinterest for social scheduling. It also has a library of pre-approved content to retrieve and share articles, images, and videos quickly. It supports integration with Zapier, Canva, Slack, Unsplash, Google Drive, Box, and Dropbox.

SocialPilot Features

• Ensure consistency with automatic scheduler, content calendar, and bulk scheduling.
• Roles, permissions, and approvals to manage team members and clients
• Review management features to monitor and manage business reviews 
• Get insights on audience behavior and content engagement
• Advanced consolidated social media reports on all social accounts in one PDF file
• Quick onboarding and no-login approvals for client collaboration

SocialPilot Pricing

Plan	Monthly Pricing	Offering
Professional	$25.50	Detailed Social Media Analytics, Customer Support, Multiple Image & Carousel Posts
Small Team	$42.50	20 Social Media Accounts, Content Approval Workflows, Zapier Integration, AI Assistant
Agency	$85	Whitelabel Social Media Reports, Client Management, Concierge Setup, Custom Fields, URL Shortener, Audience Targeting

Try SocialPilot

Hootsuite

Hootsuite allows users to schedule posts across multiple platforms, engage with their audience, and analyze social media performance. It is used by various organizations, including small businesses, nonprofits, agencies, professional services, government, and legal organizations.

Hootsuite works with Instagram, Facebook, LinkedIn, YouTube, X, TikTok, and Pinterest. It also supports integrating 100+ apps, including Asana, Adobe Creative Cloud, Canva, Dall-E, and HubSpot. It also offers suggestions for optimal posting times to improve reach and engagement.

Hootsuite Features

• Calendar and list view of published and scheduled content
• Easy cancelation of scheduled posts during any crisis or emergency
• Review by team members for a simple approval process
• Social listening tools to monitor keywords, mentions, and hashtags
• Custom branded URL, automatic responder, and link shortening
• Social ad campaign management, analytics, reporting, and comparison

Hootsuite Pricing

Plan	Monthly Pricing	Offering
Professional	$99	1 User, Hashtag Generator, Custom analytics and reports, Competitive benchmarking tool, Unlimited post boosting
Team	$249	Team roles and permissions, Assign DMs to teammates, One custom-branded URL, and Automatic link tracking.
Enterprise	Custom	Content library, Automated engagement tools, Single sign-on (SSO), Unlimited ad spend, Approval workflow

Try Hootsuite

Sprout Social

Sprout Social is an all-in-one social media management platform that integrates with multiple social media networks. It enables complete social and brand monitoring so that users can better engage with their audience.

Sprout Social integrates with Google Analytics, Google Drive, Slack, Canva, and Shopify. It offers in-depth social media insights on audience demographics, campaign performance, competitor analysis, and audience sentiment.

Sprout Social supports Facebook, Instagram, LinkedIn, Pinterest, YouTube, X, TikTok, and Threads. It has a sentiment detection tool to automate message prioritization so the companies can reply to important messages first.

Sprout Social Features

• Schedule content and plan using a shared content calendar for teams
• Sentiment and textual analysis tool with OpenAI integration
• Quickly curate brand-relevant high-quality content to share with the audience 
• Track consumer behavior and identify influencers. 
• Include website links on social profiles to drive more traffic
• Asset Library to create and publish from a central location

Sprout Social Pricing

Plan	Monthly Pricing/User	Offering
Standard	$199	Social content calendar, Review management, All-in-one social inbox
Professional	$299	Saved Replies, Brand-Level Engagement Reporting, Social Visual calendar, Digital assets, and content library
Advanced	$399	Chatbots With Automation Tools, Helpdesk and CRM integrations, Rule builder for automated actions

Try Sprout Social

Plann

Plann is a scheduling software that lets users schedule posts on Instagram and other social platforms. Its visual drag-and-drop social planner also functions as a content strategist for creatives, agencies, and businesses of all sizes.

Plann offers a comprehensive overview of social media activities in one centralized location. Users can easily post on Instagram with username, product, and location tagging capabilities. Additionally, over 50 content prompt templates, themes, and placeholders are available for use.

Plann allows scheduling posts on Instagram, Pinterest, Facebook, TikTok, LinkedIn, and YouTube. Its AI-based social media caption generator enables users to create stunning captions for their images quickly.

Plann Features

• Easy content creation with hashtags, filters, and stock libraries
• Integrates with Canva, Unsplash, CloudSpot, Pixabay, and Pexels 
• Curated daily hashtags, suggested sets, and unlimited hashtags
• One-click repurposing of Instagram reels directly to TikTok
• Access to 420,000+ professional templates of Canva

Plann Pricing

Plan	Monthly Pricing	Offering
Power User	$12.5	Strategy builder with hashtag suggestions, Link in bio tool, One-click cross-posting
Build	$25	AI caption generator, Team chat, Approval flows, Shareable links
Grow	$62.5	Unlimited media uploads, Unlimited social media schedule posts, Manage more brands and social accounts.

Try Plann

Buffer

Buffer is a social media management platform that helps with organic audience growth. It allows users to create and schedule various posts, such as text, links, images, videos, GIFs, Twitter threads, reels, carousels, and stories. Users can upload a video once and easily share it on multiple social media platforms like Facebook, YouTube, Instagram, and TikTok.

Buffer AI Assistant can create personalized posts, run A/B tests, translate posts, and repurpose them. These standout features help turn ideas into click-worthy content quickly.

Buffer Features

• Start Page to create a landing page for the free microsite
• Import and save media from Canva, Giphy, Dropbox, Google, and OneDrive
• Make to-do lists to plan content scheduling across social platforms.
• Team collaboration for creating drafts, getting feedback, and reviewing for approval
• Analytics dashboard for social media insights, audience demographic, and tracking KPIs

Buffer Pricing

Plan	Monthly Pricing	Offering
Free	Free	3 Channels, Landing Page Builder, AI Assistant, Custom Video Thumbnails, Social Media Insights
Essentials	$5	Engagement Tools, Individual Post Analytics, Link Shorteners, Buffer AI Assistant, Hashtag Manager
Team	$10	Unlimited Team Members & Clients, Branded Reports, Draft Collaboration Tools
Agency	$100	Custom access & permission, Cover Page, Branded Report, Custom UTM parameters

Try Buffer

Hopper HQ

Hopper HQ is an easy-to-use software for auto-posting on all platforms and post types. It can be used by small and large businesses and agencies to plan, schedule, and publish content.

Hopper HQ offers unlimited scheduling and the ability to post on all platforms with just one post. Users can track content performance metrics like reach, likes, comments, and engagement rates. It allows users to invite unlimited team members and control their access to social profiles, drafts, publishing, and viewing capabilities.

Hopper HQ works on Instagram, TikTok, Twitter, Facebook, Pinterest, LinkedIn, and YouTube Shorts. It supports publishing posts, reels, stories, pins, carousels, videos, and tweets on these social networks.

Hopper HQ Features

• AI-powered image upscaling and caption generation
• 9,000,000 indexed hashtags with competition score
• Single visual calendar view of all past and scheduled posts
• Grid preview for Instagram, TikTok, and Reels with draft hide feature

Hopper HQ Pricing

Hopper HQ costs $16/month.

Try Hopper HQ

Crowdfire

Crowdfire helps users discover relevant articles and images for the audience so that their fanbase grows. It automatically customizes posts from different platforms so the users do not have to spend hours creating posts for each platform.

Crowdfire allows users to add any RSS feed on the dashboard for curated articles. Users can schedule and publish content from one central location at a specified date and time.

Crowdfire supports Facebook, Instagram, LinkedIn, Pinterest, and X. Its queue meter lets users visualize if enough content is scheduled for the next 7 days.

Crowdfire Features

• Choose data points and download reports in PPT and PDF formats
• Use the automatic or customized best time for publishing
• Schedule weekly/monthly reports to email
• Track mentioned on Facebook and Instagram 
• Reply to mentions with images and GIFs

Crowdfire Pricing

Plan	Monthly Pricing	Offering
Free	Free	Advanced Analytics, Chrome Extension to Share Articles, Autotailored Posts for Each Platform
Plus	$7.48	Custom Posting Schedule, Competitor Analysis, Simple dashboard, Hashtag Recommendations
Premium	$37.48	AI Caption Writer, Bulk Schedule Posts, RSS Feed Connect, Social Analytics, Video Posts Support

Try Crowdfire

Statusbrew

Statusbrew is an all-in-one social media management platform that enables users to reach a 2x audience. It benefits larger enterprise teams, agencies, small businesses, and franchises.

Statusbrew offers insightful engagement analytics for customer experience management. It provides over 25 filtering options that can be used in any combination to prioritize conversations. It offers industry-specific templates and automated reports that can be delivered on a custom schedule.

Statusbrew works with 10+ channels, including Facebook, Instagram, LinkedIn, YouTube, and Reddit. It enables users to customize posts and publish them on multiple social media profiles with live previews.

Statusbrew Features

• Best time queuing systems and custom time for scheduling posts
• Customizable multi-step and multi-user approval workflows
• Review all conversations from social platforms in one place
• Intensity-based comment moderation and one-click all comment hide
• Rule Engine for automatic comment moderation, message routing, and labeling

Statusbrew Pricing

Plan	Monthly Pricing	Offering
Lite	$69	5 Social Profiles, Unlimited Social Media Publishing, Bulk Scheduling, Custom Report Branding
Standard	$129	BrewLink-in-bio, Rule Engine for Automated Comment Management, Keyword Reporting
Premium	$229	AI Sentiment Analysis, SLA reporting, Facebook Paid Performance Report, Team Activity Report

Try Statusbrew

Agorapulse offers real-time team collaboration for scheduling, approving, and publishing posts. It provides a centralized inbox to manage organic and paid comments, mentions, DMs, and reviews. It allows users to monitor conversations about brands across social media, news websites, and blogs.

Agorapulse supports Facebook, X, Instagram, LinkedIn, TikTok, YouTube, Pinterest and Google Business. It also offers content optimization features like image crop, video thumbnail customization, hashtags, and post preview.

Agorapulse Features

• Offers 30-day free trial
• Google Analytics integration to measure traffic, leads, and sales from social campaigns.
• Reports with actionable insights on content and team performance
• PulseLink in Bio to create a customizable mini-website to get more traffic
• Advocacy feature to manage and track influencers for brand campaigns

Agorapulse Pricing

Plan	Monthly Pricing/User	Offering
Standard	$49	Unified Publishing Calendar, White-label Reporting, Basic Social Media ROI
Professional	$79	Instagram Grid View, Calendar Notes, Basic Ad Comment Monitoring, Team workflow, Inbox Monitoring
Advanced	$119	Advanced spam management, Automated Inbox Assistant, Publishing content labels, Advanced Social Media ROI reports

Try Agorapulse

Sendible

Sendible helps users achieve social goals by increasing their audience and acquiring new followers through team collaboration, content creation, DM monitoring, and conversation delegation.

Sendible offers shared content libraries where users can store brand assets, content, and frequently used hashtags. A drag-and-drop report builder with over 200 modules allows users to easily create presentation-ready reports.

Sendible offers a priority Inbox to filter messages, assign messages to team members, and get all DMs from all social platforms in one place. It even has custom plans for large companies and agencies with SSO, white labeling, and unlimited branding.

Sendible Features

• Works on Facebook, X, Instagram, TikTok, LinkedIn, and Google Business Profile
• Schedule posts, images, and videos individually or in bulk on the preferred day and time
• Group social media posts into campaigns for a visual overview
• Integrated image editor to create platform-specific optimized content

Sendible Pricing

Plan	Monthly Pricing	Offering
Creator	$29	Unlimited Scheduling, Planning & Content Ideas, Monitoring and Replying, Reporting, Social Media Monitoring
Traction	$89	Team Collaboration, Assignment and Approval, Client Dashboards, User Management
White Label	$240	AI Assist, Account Manager, Custom Branding, Automated Client Reporting, Hashtag Library

Try Sendible

CoSchedule

CoSchedule is a social calendar that makes creating, scheduling, and publishing content easier for social media marketers. It allows social publishing on Facebook, Instagram, X, YouTube, Google Business Profile, Bluesky, Mastodon, LinkedIn, Pinterest, and TikTok, making it an ideal tool for social media marketers.

With CoSchedule AI Social Assistant, users can generate ideas and write social messages. It automates recurring social promotions to publish the best-performing content continuously.

CoSchedule Features

• Flexible drag-and-drop rescheduling
• Social Engagement Report for Social Strategy Overview
• Social templates and best time scheduler for different platforms
• Schedule and publish social campaigns with ease
• Bulk import for social media scheduling
• Supports Facebook Reels, Instagram Stories and Reels, and YouTube Shorts

CoSchedule Pricing

Plan	Monthly Pricing /User	Offering
Free Calendar	Free	AI Social Assistant, Drag & Drop Calendar, Best Time Social Publishing, Basic Support
Social Calendar	$19	Unlimited Social Media Publishing, 500+ AI Project Templates, Social Media Automation, Social Media Marketing Suite
Agency Calendar	$39	Unlimited Client Calendars, Client Brand Profiles, White Label Reports, Social Media Scheduling Tool, White Label Read-Only Calendar Sharing

Try CoSchedule

SocialBee

SocialBee offers various capabilities, such as content creation, recycling, scheduling, publishing, and collaboration on a single platform. Users can view scheduled content in different formats, such as calendars, lists, grids, and feeds.

SocialBee allows for efficient reputation management by centralizing responses to all mentions, comments, and direct messages. It lets users directly post on Facebook, Instagram, Threads, X, LinkedIn, Pinterest, TikTok, YouTube, Google Business Profile, and Bluesky.

SocialBee has an AI post generator with 1000+ built-in prompts for different content types and tones. This helps users to develop a custom strategy for platform suggestions, bulk posting, and best-time suggestions.

SocialBee Features

• Import RSS feed to convert blogs into social posts
• Create and customize content for each network manually or using AI
• Create multiple variations of evergreen content to reuse them.
• 360° view of social analytics and detailed reports in PDF format

SocialBee Pricing

Plan	Monthly Pricing	Offering
Bootstrap	$24	1 User/ Workspace, Data Analytics for up to 3 Months, Foster Team Collaboration
Accelerate	$40	Post Variations, Hashtag Manager, Bulk Editor, Schedule the First Comment
Pro	$82	Export Branded Reports, Internal Feedback Notes, Manage Comments, Mentions, and DMs in Streams

Try SocialBee

Post Planner

Post Planner helps reach more followers and save time by filling social feeds with viral content. It supported social media channels like Facebook, Instagram, Google Business Profile, Pinterest, TikTok, LinkedIn, X, and YouTube.

Post Planner enables users to curate content from Google, YouTube, Facebook, Reddit, and RSS feeds. It has Android and iOS apps for creating and scheduling content from mobile phones.

Post Planner Features

• Create a single post to optimize for multiple social networks
• Live post preview while composing the content
• Save hashtag groups, CTA’s, and signatures for repetitive use
• Create reels and schedule the first comment for Facebook and Instagram
• Performance analytics dashboard for social media

Post Planner Pricing

Plan	Monthly Pricing	Offering
Free	Free	1 Social Account for 1 User, Basic Scheduling Features, Basic Content Curation,
Starter	$7	12 Daily Posts Per Day, Future Post Scheduling at Any Time
Growth	$27	Complete Analytics, Premium Content Curation, Email and Chat Support

Try Post Planner

Tailwind

Tailwind makes social media marketing efforts fruitful by automating mundane tasks and saving time. It offers specialized features for Instagram and Pinterest, making scheduling and posting effortless.

Users can join the Tailwind Communities to collaborate with influencers and content creators. Its Smart Scheduler schedules all social posts for a week in 15 minutes.

Tailwind Features

• Time-saving auto publishing or reminder before scheduled publishing
• Schedule Stories, Carousels, and hashtags in the first comment on Instagram
• Create a branded landing page to get traffic from the Instagram bio
• Hashtag founder, font formatting, user tagging, and location tagging
• Transform photos into personalized Post design ideas
• Create and send pins to the most relevant Pinterest board

Tailwind Pricing

Plan	Monthly Pricing	Offering
Free	Free	1 User, 1 Account For Facebook, Instagram, and Pinterest, 20 Social Post Designs/Month, Basic Analytics
Pro	$14.99	Unlimited Email Contacts, Instagram Link in Bio Tool, 200 Scheduled Posts/Month
Advanced	$24.99	SmartSchedule, Photo & Video Support, Bulk Uploads

Try Tailwind

Zoho Social

Zoho Social is a social media management tool for scheduling posts, monitoring KPIs, and generating analytics reports. It supports Instagram, Facebook, LinkedIn, X, Google My Business, Pinterest, Mastodon, and YouTube.

Zoho Social helps users discover and track brand reviews, mentions, and keywords. It includes a dedicated tab for social engagement and inline direct message replies.

Zoho Social is the platform where admins can assign team roles for data security. In-app features ensure team collaboration via chat, audio, and video calls.

Zoho Social Features

• Curate content and schedule with unique time slot
• Filter, prioritize, and track historical customer interactions
• Create a custom content approval system for the team
• Get custom reports on KPIs on brand performance
• Automate report delivery on a scheduled frequency

Zoho Social Pricing

Plan	Monthly Pricing	Offering
Free	Free	1 Brand, zShare Browser Extension, Publishing on 7 Channels
Standard	$10	Home Dashboard, Image Editor, Publishing Calendar
Professional	$30	Bit.ly link Shorter, Repeat Posting, Pause/Resume Content

Try Zoho Social

Oktopost

Oktopost is a dedicated solution for businesses that lets them manage social media activities. It empowers sales teams with all the necessary tools to drive engagement, build stronger relationships, and measure success.

Oktopost offers a unified inbox for managing all mentions, comments, and DMs. It also provides advanced filters for instant analysis of conversations to compare trends and voices.

Oktopost integrates with 20+ tools, including Canva, Facebook Ads, Feedly, Giphy, and Zapier. It supports assigning social conversations to team members and leaving them notes and mentions.

Oktopost Features

• AI Assist to create unique posts and schedule them in seconds
• Publish each post as part of a campaign for better content management
• Media library for the teammates for quick access to visuals
• Social BI tool to create custom dashboards to track KPIs and ROI

Oktopost Pricing

Contact the sales team to get the Oktopost pricing.

Try Oktopost

Brandwatch

Brandwatch is a social media management suite that helps users discover, attract, and engage customers by monitoring their brand and creating winning content.

Brandwatch offers a cross-channel inbox for Facebook, Twitter, TikTok, Instagram, LinkedIn, WhatsApp, and YouTube. It has Iris AI to create a content draft and automatically reply to customer queries.

Brandwatch Features

• Intuitive calendar and user interface to view all organic and paid content
• Digital asset library to store all media and content
• Social listening to track brand across over 100 million sources
• Benchmark to understand brand performance against competitors
• Customizable dashboards to get performance report 

Brandwatch Pricing

Contact the Brandwatch team to learn pricing information.

Try Brandwatch

Khoros

Khoros is ideal for enterprises that need to maintain a solid social media presence. It simplifies cross-channel social media campaigns for complex brands with global teams.

Khoros integrates with popular platforms like Google Analytics, Salesforce, Zendesk, Trustpilot, PowerBI, and more. It offers user-friendly admin tools for creating custom approval rules and quickly pausing publishing.

Khoros provides tools to monitor audience behaviors and campaign performance to shape social media strategy. It provides templates, custom social metrics, and historical benchmarking tools for in-depth paid and organic performance results analysis.

Khoros Features

• Monitor positive and negative cross-channel conversations to maintain brand reputation.
• AI-powered automation to speed up content publishing and manage conversations 
• Social listening capabilities across billions of conversations in 187 languages
• Cross-channel campaign planning in one calendar with labels and tags

Khoros Pricing

Contact the Khoros sales team to learn about custom pricing.

Try Khoros

Reputation

Reputation offers online reputation management, which can help location-based businesses improve their online presence and attract more customers. By utilizing social publishing, responding to customer feedback, and listening to online conversations, businesses can effectively manage their online reputation and stand out in a competitive market.

ReputationHQL offers customizable dashboards and reports that can be shared with key stakeholders. It enables users to localize and customize content for integrated scheduling across all social media channels.

Reputation enables you to manage all DMs, comments, SMS, and Google inquiries across all locations from one centralized inbox. It performs customer sentiment analysis minute-by-minute to help users make an instant improvement.

Reputation Features

• Built-in approval workflows for team collaboration.
• Hashtag tool for suggestions to properly tag social media posts
• Collect all approved, branded assets in one centralized place
• Identify top-performing content and the best time to post

Reputation Pricing

Contact the sales team to get the pricing information.

Try Reputation

KeyHole

Keyhole streamlines the social media management process for brands and agencies by allowing them to monitor their online presence. It is also an expert in tracking hashtags on multiple networks to measure campaign success.

Keyhole supports Twitter, Facebook, Instagram, and LinkedIn for posts, Stories, and Reels. It lets users monitor competitors, industry leaders, and opportunities to stay relevant.

Keyhole Features

• Schedule posts at optimal posting times to maximize the reach
• Include top-performing hashtags for better visibility and engagement
• Keep track of industry keywords and brand mentions
• Real-time engagement metrics social media monitoring across social channels
• Benchmark against the competitors by comparing key social metrics

KeyHole Pricing

Plan	Monthly Pricing	Offering
Basic	Free	2 Social Profiles, Unlimited Posts, Comparison Groups, Trending Topics
Grow	$15.83	Instagram Monitoring, Campaign Reach & Impressions, Help Center, QuickTrends
Scale	$24.17	LinkedIn and X Publishing, White-labeled Dashboards, Campaign Reach & Impressions, YouTube Monitoring

Try Keyhole

NapoleonCat

NapoleonCat eases the social media workflows for eCommerce by connecting teammates. It offers an easy-to-use calendar featuring color-coded labels for organizing campaign content efficiently. Users can upload images to all platforms simultaneously and sync the contents seamlessly.

NapoleonCat supports Facebook, Instagram, LinkedIn, TikTok, and Google Business when it comes to posting instantly or scheduling for auto-publishing content. It also has an AI Assistant that generates relevant content suggestions based on trends. It provides real-time notifications on teammates’ activities for enhanced collaboration.

NapoleonCat Features

• Offers 14-day free trial
• Create and draft posts and assign them to team members
• UTM tags to track conversions and sales in Google Analytics
• Store, filter, and prioritize all social conversations in one place
• Track social media metrics and compare with the competitors

NapoleonCat Pricing

Plan	Monthly Pricing	Offering
Standard	$27	AI-powered Content Publisher, Comment Management
Pro	$63	Automated Moderation, Social Media Ads Moderation, Social customer relationship management
Custom	$465	Unlimited Team Members And Social Profiles, Priority Support, Custom Data Retention Period

Try NapoleonCat

Preview

Preview is a safe-to-use Instagram planner tool that helps creators, influencers, and business owners with social interactions. It lets users upload unlimited photos, videos, and carousels on Instagram and TikTok. You can analyze your photos, videos, and albums daily, weekly, and monthly.

With Preview, you can select from over 70 professional filters and filter packs to establish unique Instagram themes. It also allows you to find hashtags by category, country, and Instagram community and save them in groups.

Preview Features

• Plan and preview Reels and IGTV content in the main grid
• Easily rearrange posts for grid view with drag-and-drop
• Utilize essential editing tools, such as an image splitter
• Interactive charts for deeper Instagram analytics
• Invite team members without sharing Instagram passwords to collaborate

Preview Pricing

Plan	Monthly Pricing	Offering
Free	Free	1 User, Unlimited Posts, 2 Filter Packs, Reply to Comments
Pro	$6.67	All Filter Packs, Hashtag Analytics, Image Splitter, Full Analytics
Premium	$12.50	Unlimited Devices, 3,000 Caption Ideas, Royalty-free image search, User, Location, and Product Tags

Try Preview

X Pro

X Pro is the official social media dashboard for managing multiple X (formerly Twitter) accounts simultaneously. It lets users view timelines, mentions, and messages for all X accounts in one place.

X Pro allows subscribers to publish longer posts than regular users regarding character limits. It supports downloading videos and playing videos in the background.

X Pro Features

• Real-time tool to monitor multiple timelines on a single screen
• Account analytics to measure account performance
• Manage and monetize media on X
• Intuitive interface to highlight the best posts
• Bookmark folders and navigation customization

X Pro Pricing

Plan	Monthly Pricing	Offering
Premium	$7	Half Ads In For The User And Followers, Get Paid To Post, Analytics, Media Studio
Premium+	$14	No Ads In For The User And Following, Largest Reply Boost, Write Articles

Try X Pro

Pallyy

Pallyy is a social media management tool specifically designed for visual content sharing. It is the perfect choice for individuals who rely heavily on images and videos to engage their audience.

With Pallyy, you can easily create and schedule posts for platforms like Instagram, Facebook, X, and more from one centralized dashboard.

Pallyy allows users to assign, archive, delete, mark as read, and resolve threads in bulk to save time. Users can also share calendars, leave comments, and add notes for easy collaboration. It also offers a centralized inbox to reply to all messages and comments efficiently.

Pallyy Features

• Folder-based media storage for storing and finding all media
• Create, share, and export custom analytics reports with the report builder
• Organize inbox threads by adding labels.
• Invite and control team members and view all feedback

Pallyy Pricing

Pallyy offers only one subscription plan that costs $18/month per social set.

Try Pallyy

PromoRepublic is a social media marketing management hub that elevates digital presence across pages and locations. It offers a 360-degree view of social performance that creators can use to get an overview of metrics.

PromoRepublic has an AI Composer that generates ideas, drafts, captions, hashtags, and image suggestions. It also allows users to label content to monitor the performance of assets across various channels and locations.

PromoRepublic helps businesses analyze customer sentiment by monitoring social conversations, trends, and brand mentions.

PromoRepublic Features

• Best-in-class social media calendar for schedule visualization
• Ensure brand consistency with preset brand styles, including fonts and colors
• Supports robust privacy standards to prevent unauthorized access
• Promote social media posts to local audiences on Facebook and Instagram
• Collaboration workflows with approvals and permissions for teams
• Automatic screening of each content through the compliance engine

PromoRepublic Pricing

Plan	Monthly Pricing	Offering
Small Business	$49	AI Composer, Social Media Statistics, Graphics Editor, Graphics Editor, Link shortener, Review Management, Social media workflow
Agency	$79	Comprehensive Reporting, Content Approval Workflows, Team Permissions, Time Data Visualization, Dedicated Success Manager, Local SEO

Try PromoRepublic

A social media management tool allows users to schedule, publish, and manage content across multiple social media platforms from a single dashboard. It provides analytics and performance tracking to improve social media strategies and supports team collaboration and content planning.

Why Is a Social Media Management Tool Important?

A social media management tool is important for scheduling posts, analyzing performance, engaging with followers, monitoring conversations, and managing multiple accounts efficiently. It helps save time, improve productivity, and ensure a consistent online presence for businesses and individuals.

Are There AI Social Media Tools to Manage Your Content?

Yes, there are AI social media management tools that can manage social media content. These tools can brainstorm post ideas, discover topics based on the target audience, create compelling captions, gather relevant hashtags, and perform sentiment analysis.

How Can Social Media Management Tools Improve Your Marketing Strategy?

Social media management tools improve your marketing strategy by analyzing performance metrics, engaging with your audience, monitoring brand mentions, and integrating with other marketing platforms. These tools enhance efficiency, branding consistency, and customer relationships, providing valuable insights for data-driven marketing campaign decisions.

Social media management tools, while helpful, have limitations to be aware of:

• It may not suit the unique content style of each platform.
• Automation may lack personalization and authenticity.
• Excessive data can overwhelm, hindering actionable insights.
• It cannot replicate organic human interactions.
• Advanced tools can be expensive.
• Limited creativity for engaging posts.
• Scheduled posts might miss trending topics.

Explore More Social Media Tools